31 January 2013
“Ava Maria” is a very popular song. It has been covered for generations. Most know this to be a song sung on Christmas, or sung at the church. But there is another song called “Ava Maria” which the difference is very apparent. Both these song are considered to be discourse. Keith Grant-Davie describes discourses as an activity an event, or a situation shaped by language or communication. These discourse are written by rhetors. The rhetors that wrote the two version of Ava Maria I am focusing on are Beyonce Knowles and her rhetorical team and Celine Dion. Both songs have different constraints, audience, exigence and meaning but yet they are the same song.
Ava Maria is a very popular catholic church song. It was a prayer to mother Mary put to music. The Prayer was called Hail Mary. When Celine Dion covered the song she kept the same meaning as the original. Celine was a roman catholic, she was born into a big catholic family with 14 kids. This I believe is the reason she choose to cover the song. The song Ava Maria would be very meaningful to Celine Dion because the Roman Catholic church hold Mother Mary very high. They came to call her Mother of god.
The meaning of this song is very simple. It a prayer to Mother Mary,who is the mother of Jesus. Marshall 2
The exigence is not that simple thought. Keith Grant-Davie describes exigence as a problem or need that can be addressed by communication. The exigence of this song is just to spreed the word abut Mother Mary and show how important she is to the Roman Catholic religion.
The rhetor Celine Dion was a Roman catholic. It is said that through her whole carrier she stayed true to her religion. I feel she sung this song to let her audience know she was still very faithful to the church. Dion's type of music was pop and soul conventions, she got a lot of criticism from this. This is why I believe she choose to do a religious song. To show the critics she was still her and true to herself. Celine started her career as a teen and doing this song that meant a lot to her religion probably made her feel young again. The fact that a song she sung as a little kid could still be sung and touch people in the church might have been very fulfilling to her.
Celine Dion has been in the music game for some time now so her audience is probably very extensive. She started off singing in her hometown and became a instant hit soon after her first record release which was titled La voix du bon Dieu ("The Voice of the Good God"). Soon after she became a big hit world wide besides in America. At eighteen she seen Michael Jackson preform and she new she wanted to be a pop artist. Some years later her dream came true. She became big in America as a soft rock and adult contemporary artist. Because she went through so many changes Celine Dion Audience has to be very large.
In Grant-Davie article “Rhetorical Situations and Constraints” he describes audience as potential customers. Potential customers of Celine Dion would be very extensive. There so many genres you can fit her in. Some might considered this a constraint of hers. Constraints are factors that Marshall 3
limit or focus on the exigence. Because so many people listen to her work if its not from their particular genre they might be turned off. Just like how Ava Maria is a catholic song someone who atheists might not understand it or connect with it. Another constraint might be the fact the song was done over so many times, In different versions and changed for different catholics. Celine covers the Western Latin version. Some of the words in her version were changed because of a priest named Thomas Aquinas.
Although Celine version has to deal with religion Beyonces version is different. She mainly sings about love and hope. Beyonce preforms the song but she is not the only Rhetor. Beyonce song was written by a rhetorical team....
Cited: "Beyonce lets Sasha do the talking on stage | Entertainment News Queensland | The Courier- Mail." The Courier-Mail | Latest Brisbane and Queensland QLD news | CourierMail. N.p., n.d. Web. 31 Jan. 2013. .
"CATHOLIC ENCYCLOPEDIA: Hail Mary." NEW ADVENT: Home. N.p., n.d. Web. 31 Jan. 2013. .
Ltd., Becker & Mayer, and Jenna Glatzer. "Celine Dion: For Keeps - Becker & Mayer Ltd., Jenna Glatzer - Google Books." Google Books. N.p., n.d. Web. 31 Jan. 2013.
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